We stayed in the suite- which was great for a family of four. It's huge, spotless, very dim (unless you open the windows to let some light in) and full of extraordinary fittings. There's a tiled green and blue bathtub, a massive dresser in ornate carved wood and a balcony overlooking the street, which provided hours of entertainment for my four-year-old. (No need for TV!) The beds were very comfy, and even with two fold-ups for the kids, there was still loads of space. The shower took 5-10 minutes to get hot, but was worth the wait.
The hotel isn't that close to the medina - about 3/4 of a mile - it's in a residential area of the city, and a 5-minute walk (or 10 minutes at child pace) from the beach, right to the place where the camels depart from! We usually walked along the beach to the medina. There's loads to see on the way, including two playgrounds. One day we took a horse and cart (loads pass right under the window of the hotel) - full of Moroccans rather than tourists.
The hotel is family owned and run. Aziz - one of the owners and concierge - is incredibly helpful. With the chef away, he advised us on the nearest supermarket one day, had food delivered from a restaurant another day, and even had his mother cook his some lovely couscous another night. And the breakfasts were great - very generous ans really tasty.
I think if you are looking for a sanitised version of Morocco, then this isn't it. But we loved the fact that it was so personal and so welcoming.